IPW1 is situated in the heart of London's West End. The firm specialises in digital and litho printing, and as a Xerox Premier Partner the company has access to the latest print technology and software such as the latest Xerox Iridesse six-colour production press - The Gill talks with with senior partner Glen Robins to find out how IPW1 is deriving profit through technology.
Xerox chose IPW1 to test the new Xerox Iridesse production press a year before it was launched in Europe. This revolutionary digital press has the capability of printing 7 colours in line including CMYK, with metallic Gold, Silver, Clear or White. Digital printing a metallic gold? You need to see it to believe it. Using its mixed metallics palette the company can print an unlimited range of metallic colours on one page in one pass. With more than a year of working with creative agencies to test the limits of this press, IPW1 has become the industry leader in this art.
The company offers a wide range of finishing services including foiling, mounting, binding and presentations. Furthermore its large format team work with visual merchandising staff across Central London, installing vinyl and POS materials.