Smart Print Services, formerly known as Cousins Print, a Kent-based digital print services provider has given its printing capabilities a boost with the installation of the UK’s first Xerox Versant 180 digital press.


The installation allows the company to expand its offering to cover a wider scope of high quality digital print services and products, such as marketing collateral, magazines and banner prints. 


The business will use the Xerox Versant 180 to run bigger production jobs and produce near-litho quality at high speed on stocks up to 350 gsm at 80 ppm.



Since the installation, Smart Print Services has already seen an increase in productivity because of the device’s ability to run offline around the clock using planned jobs, and therefore get prints out to market quicker.


“Following a successful demonstration of the device earlier this year at Xerox HQ, we recognised that the Versant 180’s print quality was exactly what we needed to stay competitive in this industry and position ourselves as the leading digital print and services provider for the Kent region,” said Carl Mitchell, print director, Smart Print Services. “We were particularly impressed by the device’s colour definition, run length and the volumes it can handle – doing all this while still remaining very easy to use.”


Smart Print Services is now able to carry out larger jobs in house, instead of outsourcing them, and better manage costs within the business.