Cambridge UK based RIP and screening innovator Hamillroad Software has announced that its Bellissima Digitally Modulated Screening (DMS) for flexographic printing was used in jobs that won five Gold and four Silver medals at the 2017 EFIA Awards held in Birmingham, UK. 


The European Flexographic Industry Association supports the flexo printing and packaging industry to compete in the 21st century through recognition, promotion, networking, training and eduction.


These wins add to the growing portfolio of awards won for jobs where Hamillroad’s Bellissima has been used, including winning Gold at the 2015 Flexographic Print Excellence Awards in South Africa, Gold and Best on Show at FlexoTech 2016, and 2 Golds and a Silver at EFIA 2016.


According to Hamillroad’s CEO Andy Cave, Digitally Modulated Screening provides unparalleled screening technology for Lithographic printing (via its Auraia DMS) and Flexographic printing (via its Bellissima DMS).


“DMS digitally modulates every pixel it produces – precisely controlling the dots within and between each separation to eliminate noise and graininess. It does this through the use of a “stochastic rosette” which interleaves the screens in the separations to remove noise and moiré,” he says. 



The stochastic rosette maximises the ink-on-paper area and minimises the amount of ink-on-ink to expand the available colour gamut while eliminating colour shifts due to mis-registration.


“The screening analyses each pixel to ensure that no dot is too small to plate or print but is not large enough to be visible. The result is a quality of print that was previously unobtainable,” he says.


Specialty packaging solutions provider, Parkside, is now achieving ultra-high definition print quality, thanks to Hamillroad’s Bellissima DMS for customers across the food, drink and tobacco packaging industries. As a strategic development partner, Parkside has been instrumental in the refinement and evolution of Bellissima DMS, now in use on its four digital flexographic Windmüller & Hölscher presses. DMS has enabled the company to achieve ultra-high definition print quality that has, until now, been previously unachievable.



Parkside is at the forefront of creating ultra HD quality print using the technology and the introduction of Digitally Modulated Screening will allow the company to further improve the quality and stability of its print and push the boundaries in terms of what is currently possible in flexo, a sentiment echoed by managing director Nick Smith. “With ever shorter run lengths, the ability to match and even exceed the print quality of gravure will allow us in the flexo printing industry to meet the ever-increasing demands of brand owners for higher quality print at an economic cost,” says Smith.


Take a look at what Digitally Modulated Screening can do for your print business in the video below: 



Digitally Modulated Screening technology represents a fundamental change in the expectation a printer should have about the quality of print that is achievable.