Manchester based MediaCo Group is the first display and graphics specialist in the UK to invest in EFI’s Vutek FabriVU 520 aqueous-ink dye-sublimation printer.  The company will use the printer to boost capacity in its growing soft signage printing operation and deliver single-piece fabric graphics up to 5m wide. 


According to MediaCo Group managing director Mark Wardle, the choice for the printer was fairly straightforward. 


“After many months of extensive testing and analysing print quality, colour gamut, ink vibrancy, contrast and emerging technology, we simply could not ignore the results of the new FabriVU 520 printer,” he says. “The world-class expertise resulting from the collaboration between EFI's VUTEk division and Reggiani's dye-sublimation mastery (EFI acquired Reggiani in 2015) is inescapable and it made our decision very easy.”



Founded in 1998, MediaCo Group is a display graphics specialist, covering areas such as event branding, exhibition graphics, sports stadium branding, museum, retail display and commercial interior solutions. The company was one of the first businesses in the UK to print large-format fabrics and remains a leading light in the UK’s large-format fabric printing sector today.


“The real advantages to MediaCo's clients will become clear when they realise they can now access graphics of any width of up to 5m without seams,” continues Wardle. “Dye-sublimation products have previously been limited to a maximum width of 3.2m with the need for seams at larger widths, which can lead to puckering, mis-registration and unsightly lines in creative backdrops. We have been working towards this position and we are now ready to deliver to our clients the most advanced seamless fabric graphics available in the UK.”


Initially, MediaCo is launching five materials that are known to them on the printer while putting their extensive expertise and experience to bear with larger, 5m-wide designs.